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4.12.24
Frankfurt am Main, 3 December 2024 – The renowned FRAME Publishers, based in Amsterdam, is publishing ‘Encounters by Design: Strategies for Spatial Stories’ in December – a comprehensive compendium that examines the art of spatial knowledge transfer and the working methods of Atelier Markgraph on the basis of over 30 projects.
On 320 pages, the publication presents an impressive selection of works ranging from urban interventions, exhibitions and pavilions to interactive installations and event designs. It examines the diversity of the projects that Atelier Markgraph has realised for renowned clients such as Mercedes-Benz, Viega, the SCHIRN KUNSTHALLE FRANKFURT, the Deutscher Fußball Bund (DFB), ZDF and many more.
The creative development process is visualised with expressive photographs, collages and sketches. In seven chapters, the book offers an exciting exploration of the way Atelier Markgraph tells stories through spaces, translates them into encounters and thus creates measurable added value with a lasting impact.
The internationally active author duo – Oxford-based author Erika Brandl Mouton and Canadian editor François-Luc Giraldeau – draw attention to the conceptual and design principles that have characterised the studio since 1986.
The editors describe in their foreword: ‘Atelier Markgraph pairs both material and immaterial design elements to orchestrate something truly scarce nowadays; a pleasing harmony. The team is asking questions that are often under-investigated. How do we meet? How can a space tell a story? Who gets to be involved in the narrative? […] The answers to these questions are ever-evolving, but one thing is true: Atelier Markgraph know something about how to tell a story. This is theirs.’
Erika Brandl Mouton‘s in-depth texts shed light on Markgraph’s interdisciplinary way of working, which integrates analogue and digital elements in equal measure, and address topics that have a lasting influence on the studio‘s thinking: from the tradition of architecture and art to modern, hybrid design approaches.
Markgraph partner Prof. Lars Uwe Bleher on the publication: ‘It is a special honour for us that FRAME Publishers has dedicated an entire book to our way of working. The unconventional, asynchronous structure of the work enables a new approach to spatial knowledge transfer and provides deep insights into the complexity of our overall creative process.’
The book is addressed to those interested in design who are looking for a research-based insight into the methodologies of spatial design and to all those who place the people who interact with these spaces at the centre.
The book will be published in December 2024 and is available in international bookshops.
Titel: Encounters by Design: Strategies for Spatial Stories
Publisher: FRAME Publishers B.V.
Autors: Erika Brandl Mouton, François-Luc Giraldeau
Design: Barbara Iwanicka
Language: Englisch
Hardcover edition: 320 pages
Publication date: December 2024
Genre: Design and architecture
ISBN: 978-94-92311-59-7
Visuals/credits: Frame Publishers B.V., Amsterdam
Atelier Markgraph GmbH is an internationally active agency for planning, design and design services based in Frankfurt am Main. The company was founded in 1986 as an “agency for spatial communication” on Markgrafenstraße in Frankfurt am Main. Atelier Markgraph supports its clients from culture, business and science in creating immersive experiences.
In an open format, an interdisciplinary team of almost 75 people translates key topics and brand messages into tangible scenographies and spatial narratives that encourage discussion and dialogue.
Since the generational change in 2017, Lars Uwe Bleher, Tom Schubert and Stefan Weil have formed the management trio, which was expanded in 2023 by a management level consisting of Sebastian Bausch, Christoph Diederichs, Antonia Eisert, Sarah Rossbach and Jennifer Ussner.
Established in 1997 and headquartered in Amsterdam, FRAME is a global platform for all professional members of and stakeholders in the interior-design industry. They are dedicated to exploring what is next in spatial design and are always on the lookout for what is happening on the cusp of innovation and creativity. By talking to newcomers about their innovative visions, learning from experienced professionals and exploring business insights that will shape future design practices, they aim to provide the community with a broad perspective on spatial design in general.
Tina Schneyer
tschneyer@markgraph.de
Fon: +49 69 97993 – 0
Mobil: +49 151 177 464 38
Atelier Markgraph GmbH
Mainzer Landstraße 193
60326 Frankfurt
Geschäftsführer: Lars Uwe Bleher, Tom Schubert, Stefan Weil